Our team

With well-rounded expertise in everything from GTM and messaging strategy 

to PR and awareness campaigns, we’re ready to help you conquer new markets.

Teodor Georgiev

Teodor Georgiev

Founder

Teodor Antonio Georgiev is a leading figure in startups, tech communities, and public relations. With degrees from LMU Munich and the University of Vienna, both in communication science, he has over a decade of experience in international PR and business development. He excels in strategic communications, public relations, and global event management. As Co-Founder and Head of Storytelling Studio he provides specialized PR and communication services for the tech sector in the CEE region. The agency leverages deep tech expertise and strong media backing to deliver high-quality content creation and distribution.

Etien Yovchev

Etien Yovchev

Head customer success

As the Head of Customer Success at Storytelling Studio, Etien uses his go-to-market (GTM) expertise, leveraging over eight years of experience in innovation storytelling to help tech scaleups from the CEE region succeed internationally. His skillset includes developing positioning and messaging strategies, executing successful PR campaigns, and enhancing company awareness, which has led to client features in major global tech media outlets. With a MSc in Innovation Management from Erasmus University, Etien has worked across various sectors, including venture capital, fintech, AI, eCommerce, martech, cloud, and maritime tech.

Livia Rusu

Marketing Strategist

With 12+ years of experience in digital marketing, she was curious about everything digital and wanted to experience it all – from B2B and B2C, to in-house and client-based roles, working for start-ups as well as established businesses. She discovered that tech start-ups have some of the most compelling stories to tell early enough in her professional journey, despite having worked for global brands such as Microsoft, KFC or Coca-Cola.  She holds a BA in Communication Sciences and a MA in Advertising

Irina Stefanova

Irina Stefanova

Content & PR Strategist

Irina is a seasoned MarComms and PR Strategist with a demonstrated history of enhancing brand visibility and executing strategic communication campaigns across Europe and the Middle East. Starting her professional career in the Arabian Gulf with global agencies like Bates and BBDO, since then, she’s helped several startups and scaling tech companies, find their voice and enhance brand development, strategic communication, and campaign management.

Dawn Watt

Partner croatia/ WB

Dawn Watt is a distinguished global communications director who amplifies the voices of European tech leaders and startup founders on an international stage. With a proven track record of leading global communications departments for Unicorn and Fortune 500 companies across the UK, Europe, Australia, and the US, she has consistently delivered exceptional results with meaningful communications strategies that push the needle. Currently based in Croatia and serving as a Partner at Storytelling Studio, Dawn will drive growth in the Croatian and Western Balkans market. 

Andrey Andonov

Andrey Andonov

Video and film producer

Andrey Andonov specializes in solving brand storytelling and strategy challenges for businesses. With over 15 years dedicated to perfecting his craft as a filmmaker and storyteller, he has developed expertise in directing, producing, writing, shooting, editing, and selling various formats and genres.  Andrey has also directed and produced two feature films, including the HBO Max hit “NoOne” (2017) and “Yatagan” (2020), and the documentary TV series “The Way” (2024), which chronicles Bulgaria’s Rhythmic Gymnastic Olympic Gold Medallists.

Kristiana Kuneva

Kristiana Kuneva

Business Development

As Chief Business Development Officer of Storytelling Studio, Kristiana navigates the strategic development of the agency. Having graduated with a degree in political science from King’s College London and a master’s in human rights from LSE, Kristiana has extensive expertise in the field of international relations and policy development. She believes in the power of technology as a catalyst for positive change on economic and social level.

Irina Obushtarova

Irina Obushtarova

Brand Strategist

Irina started her professional career at the popular Viennese transcultural magazine Biber. Later on, she joined the sales team of Kobza Media, formerly one of the largest groups of media & communication agencies in Austria. Irina gained experience in digital marketing and sales working for various tech product companies in DACH. In 2018, Irina decides to move back to Bulgaria and the media sector, founding the first international outlet of Trending Topics in Sofia. Later on, she co-founds The Recursive.